Health Care Transformation

The Future of Health Care is Video.

As healthcare costs continue to rise and health outcomes lack improvement, consumers are growing increasingly frustrated, confused, and overwhelmed.

In fact, 9 out of every 10 individuals are considered healthcare illiterate, which is not surprising given the complexity of the healthcare system in addition to language barriers- not only due to medical jargon but also for the 25 million+ individuals who are limited English proficient. In no other industry is communication as important but as difficult as it is in the health care system.

Every other industry has defined their business model around the consumer. This has not been the case in health care. Health care has evolved to lack the infrastructure needed to understand their consumers and their true needs, wishes, and desires.

This is all changing as health care moves from a fee-for-service reimbursement structure that incentives volume to a value-based care reimbursement structure including two-sided risk Accountable Care Organizations (ACOs), bundled payments, and capitation. The future payment system will require an overhaul of healthcare delivery as we know it.

In value-based care, the goal is improved outcomes at reduced systemic costs. And there is no way a health system can achieve success in the future of value-based payments without better empowering and engaging the most important component of the equation, the consumer.

“We are shifting to a model of payment where outcomes, quality, utilization, and cost matter more and more. In that market, how our customers behave and what they choose to do is going to be reflected in healthcare outcomes, and will matter to the viability of healthcare organizations far more than it has in the past. Patients will also increasingly act like consumers and will be voting with their wallets and their feet.”

-Dr. Zeev Neuwirth, Author of Reframing Health Care

We can no longer engage consumers by handing them pieces of paper filled with medical jargon and hoping that Google will communicate on behalf of the provider for anything that was misunderstood.

Consumers will need clear, concise, targeted, and curated information and tools that tell them exactly what they need to know. And this information will both improve the consumer’s experience with the healthcare system but will also drive appropriate consumer behavior. In doing so, this will allow your organization to not only survive the future of at-risk payments but to thrive in them.  

The future of health care is video.

Individuals want information conveyed in a clear, concise, and entertaining manner. Gone are the days of reading packets of paper.

Here at Health Care Transformation, we are combining our expertise to develop, create, and produce curated video content and tools that help you achieve consumer-centric care. This curated content will improve the patient experience and build a positive relationship with your brand.

Our content ranges from:

  • What to Expect as First-Time Patients
  • What to Do When You Experience an Urgent Health Issue
  • How to Navigate Health Insurance
  • Planning Your Pregnancy Journey
  • Navigating a Hospitalization
  • Medical Decision-Making For Your Loved Ones
  • And MORE!

In addition to our content library, we love working with our partners to create custom content to achieve their specific goals. Regardless of whether we license or custom-create the content, we provide top support every step of the way as we partner to ensure success in rolling out the content at your organization and create a positive ROI.

How is our content + partnership consulting so impactful?

  • Removes the burden of developing standardized patient education materials  
  • Available in multiple languages
  • High-quality Los Angeles video production
  • A/B testing of all content + communications
  • Communication + marketing strategy
  • Analytics partnership to determine impact and ROI

To quote leading healthcare expert Dr. Zeev Neuwirth, host of Creating a New Health Care podcast and author of Reframing Health Care, one more time:

“Our collective job is to educate, influence, and engage patients so that they have the best chance of becoming active participants in their own care…It is our job to make engaging in health care appealing, even enticing and entertaining, so that healthcare customers want and choose to participate. It is our job to make it easier, more convenient, and more dignified.”

-DR. ZEEV NEUWIRTH, AUTHOR OF REFRAMING HEALTH CARE

If you are a healthcare provider who is innovative and ready to thrive in the future of value-based care, contact us today. We are looking forward to supporting you and your efforts to integrate video content into the delivery of care and truly become a consumer-centric healthcare provider.

Cheers to Your Health and Happiness.

Health Care Navigation

It’s National Healthcare Decisions Day!

Happy National Healthcare Decisions Day!!!

Wait… you didn’t know it was today?? And you don’t even know what that means??

Well then let me explain because this is really important and this is an area of health care I’m very passionate about!

The goal of National Healthcare Decisions Day is to educate and empower all individuals and doctors to complete their advance care planning.

So what is advance care planning?

Advance Care Planning means planning in advance for medical decisions just in case you are so sick that someone else has to make the decisions for you. These are your decisions to make based on your values, preferences, and conversations with loved ones.

Advance care planning is really important for the following reasons:

  • We are all mortal but prior to our time on this earth ending, we have incredible feelings, goals, and preferences on how we want our final time to play out. Some people would be happy never being able to taste food or walk again as long as they are alive. Other people would rather die than be stuck in a home in front of a TV with tubes for eating and going to the bathroom. Since you are an individual human you have your own desires and we need to make sure your family and doctors are aware of these.
  • The default of our medical society, unfortunately, is NOT to proactively have these conversations with you and your loved ones (although this is slowly changing). And then when the time comes when there is an urgent issue and no medical professional is aware of your wishes, they provide really aggressive medical care. Think surgeries and rib-breaking chest compressions and electrical shocks and tubes down throats. Now sometimes that saves a life but sometimes it actually can hurt an individual who is elderly or can be quite a shock and disappointment for those who want to die peacefully at home at the end of their life.

This Frontline episode “Being Mortal” will give you an inside look into the health care system and will really help you understand the importance of advance care planning.

So what should you do? Follow the checklist below that’s taken directly from My Health Care Transformation Handbook (available for purchase soon!) You might be the individual who needs to complete these steps or you might need to support your parents and grandparents in completing these steps. Either way, we can’t predict the future so we want to be sure that the family is as prepared as possible for whatever may come our way.

Advance Care Planning Medical Checklist:

  • Self-reflect on My Goals of Care
  • Discuss My Goals of Care with my family and friends
  • Discuss My Goals of Care with my Primary Care Provider (PCP)
  • Discuss My Goals of Care with the rest of my Care Team
  • Complete my Non-Temporary Advance Directive
  • Complete my Physician Order for Life-Sustaining Treatment (POLST) Form
  • Have my doctor scan copies of my documentation into my medical record

To learn more about Advance Care Planning, the Navigating the U.S. Health Care System 101 course has two lessons on this topic! And like I mentioned, My Health Care Transformation Handbook will be coming soon with an entire chapter to support you and your loved ones with advance care planning so stay tuned for more info!

In the meantime, check out this comprehensive list of more resources on advance care planning.

I hope today you take this opportunity to have open honest conversations with your family and other loved ones about your goals, wishes, and preferences in the face of an unforeseen event.

Cheers to your every health and happiness.

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Prevention

Warning: This Drug May Kill You

Hello Health Care Transformation Tribe,

Last week, the Surgeon General Dr. Jerome Adams made an official announcement with recommendations to address the opioid epidemic in the U.S. He recommends more individuals keep the opioid antagonist, Naxolone, on hand in order to save someone from dying who is currently overdosing as well as provides recommendations to the general public and health providers about Naxolone and how to identify an overdose.

Let me give a quick recap on the epidemic and then I’ll give you my two-cents on the announcement along with some recommendations for you to follow in order to protect yourself and your loved ones.

Opioid Epidemic: Opioids are a class of drugs that include the illegal drug heroin, synthetic opioids such as fentanyl, and pain relievers available legally by prescription, such as oxycodone (OxyContin®), hydrocodone (Vicodin®), codeine, morphine, etc. Opioids have killed more than 250,000 people in the last decade, including more than 42,000 people in 2016 alone. That equates to one person dying every 12.5 minutes due to opioid overdose. Opioids kill an individual by depressing their respiratory function so the individual literally chokes to death because they cannot get enough oxygen to their brain and other organs.

Sadly enough, this problem is very unique to the U.S. in comparison to other countries:

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Now you might notice a really interesting fact: many opioids, which lead to addiction and death, are actually prescribed to a patient by a doctor. The data show that most physicians lack confidence in their ability to prescribe opioids safely and to predict and discuss potential future drug abuse with their patients. And, in fact, large proportions of doctors are actually very concerned about opioid addiction and death.

My disappointment with the announcement is that there is such a focus on Naxolone, which is an expensive and often not readily available solution that doesn’t actually get at the root cause of the problem. The root cause of the problem is that doctors are prescribing high dosage and frequency of opioids to patients who unknowingly will get addicted and could have otherwise received a different pain intervention such as exercise, massage, acupuncture, physical therapy, etc. Unfortunately, once addicted patients turn to pill-seeking amongst different doctors to game the system and ultimately turn to getting heroin off the streets.

Therefore, it’s important that we stress the importance of educating physicians and patients on how to navigate this drug altogether to gain any potential benefit without wreaking havoc on an individual and their family.

For more background, I highly recommend the HBO documentary “Warning: This Drug May Kill You”.

The documentary will shake you to your bones but it will visualize for you how opioids can kill anyone from good kids to good mothers. 

Doctors can prescribe opioids on anything from knee surgery to a c-section. So how can you protect yourself and your loved ones?

When prescribed a pain-relieving medication, ask the following questions:

  1. Is this medication an opioid?
  2. Is there another option instead of taking a drug?
  3. Is there a non-opioid pain-relieving drug I can take instead?
  4. Is this the lowest possible dose I can take?
  5. Can I have fewer pills?
  6. How is it best to taper off the drug?

Be sure to discuss your health history, family history, and risk of addiction.

For the healthcare professionals, I recommend the following:

  • Pull your analytics on prescribing patterns of doctors so you can intervene on high prescribers.
  • Pull your data on dosage by patient so you know which patients are at risk of addiction and overdose.
  • Use these guidelines to establish protocols and procedures for your institution in order to intervene where possible.

Yes, Naxolone has the potential to save an individual who is overdosing and going into respiratory failure, but we need to start addressing the root of the problem, which begins with developing clear guidelines and operational support to physician prescribers and patients.

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The Academy

The Academy has launched!

Hello, my Health Care Transformation tribe! 

Today I have the most exciting news- The Academy has officially launched! “Open Enrollment” for The Academy begins today and to celebrate we have special sales on all courses for the rest of the week! Be sure to head to The Academy today to check out the deals!

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With the launch of The Academy, I have six courses to offer you and your loved ones.

Perhaps you have kids who are heading off to the real world and you want to make sure they are fully safe and prepared to make the right healthcare decisions. Perhaps you have parents who are aging and you want to be sure they are getting what they need at the lowest price. Or maybe you yourself are feeling frustrated and confused with your own interactions with the health care system and are looking for some key tips! 

Choose the holistic course that is tailored to you to give you the most bang for your buck:

Health Care For the Young Adults: The Basics You Need to Know

Health Care For the Adults: The Basics You Need to Know

Health Care For the Wise Elders: The Basics You Need to Know

Or, if you are interested in only one specific topic, the following courses can be purchased individually on the subject matter that is most useful to you:

The History and Current State of U.S. Health Care 101

Health Insurance 101

Navigating the U.S. Health Care System 101

Now is the time to take control of your health outcomes and reduce the price you pay to get there. My goal is that the lessons and tools within The Academy will give you the confidence you need to navigate the U.S. health care system with ease.

I’m so excited to more fully support you on your healthcare journey and, as always, Cheers to Health and Happiness! 

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Health Care Transformation

The Academy is coming!

Hey Guys,

Happy 2018! I hope you and yours had a lovely holiday and a Happy New Year! I’m excited to kick off the new year with some very exciting news: The Health Care Transformation Academy launches this month!

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The Academy consists of concise, easy-to-use lessons on how to understand and navigate the U.S. health care system in order to achieve your best health outcomes at the best price. I’m so excited to have tangible lessons available soon that really support and guide you in giving you that peace of mind you need when navigating our confusing, messy, expensive health care system.

Stay tuned for more details in the coming days and I’m so excited to kick off 2018 by supporting you in taking control over your health outcomes!

Cheers to Health and Happiness!

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Health Insurance

Intro to the U.S. Risk Pools

Hello Everyone! And Happy Holidays!!

As a final send-off before we head into 2018, I’m going to spend today giving a brief overview of the large risk pools or insurance options that we have here in the U.S. If you haven’t already checked out my prior video explaining risk pools and how they work- be sure that you do!

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So to recap: the three major ways to get health insurance in the U.S. is through:

Medicare– insurance run by the federal government for all individuals over age 65, those with disabilities, and those with two specific diseases: End Stage Renal Disease (ESRD) or Amyotrophic Lateral Sclerosis (ALS, also known as Lou Gehrig’s disease).

Medicaid– insurance run by the government for eligible low-income adults, children, pregnant women, elderly adults and people with disabilities. Medicaid is administered by the state governments according to federal requirements.

Private Insurance: insurance run by private companies.

We can get private insurance in a few different ways:

  1. Through your employer
  2. Through the health insurance marketplaces, or exchanges (healthcare.gov)
  3. By staying on your parent’s insurance until age 26

As you can see that leaves us with a hodgepodge of insurance options which inevitably means some people fall through the cracks and don’t have health insurance in any given year.

The current estimate of uninsured individuals in the U.S. is around 30,000,000 people.

Thankfully that is much lower than in prior years because after the health insurance exchanges were built, this allowed people who own their own businesses, work freelance, or aren’t offered insurance through their employer to be able to be a part of a risk pool and purchase health insurance.

That’s all for this week, folks!

If you still haven’t purchased health insurance for 2018 be sure to check your open enrollment dates and purchase insurance.

And keep your eyes peeled in the new year because The Health Care Transformation Academy will be launching in January! I’m incredibly excited to be offering very concrete easy-to-understand lessons through The Academy that will really give you the confidence and peace of mind to understand and navigate the U.S. health care system.

Wishing you and yours the happiest of holidays and I’m so excited for all that 2018 will bring! xoxo

Cheers to Health and Happiness!

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